Maritime Museum ‘Choose your own adventure’ Illustrations

We created four variations of Lucy for the print component of the Maritime Museum campaign: Captain Cook style, water warrior, pirate and modern captain. We worked at a crazy resolution and in multiple layers to give our friends at the agency Bloke the maximum possibilities for their wide range of print applications - live sized cut-outs, billboards, banners, backs of buses and even a mono-rail train. Also, check out the TVC we made for more mad Lucy fun!

“Hackett Films are fantastic at turning raw concepts in to reality. They worked really closely with us at BLOKE to turn a character idea we had for the Maritime Museum in to a fully realised TVC and they added so much to the process along the way. Nothing is ever too much for James, Sarah and the team and they always go the extra mile.”
Mike O'Rourke 

Scope Character Design, Illustration

Client

Bloke

The Team

Bloke
Creatives Partners Mike O’Rourke, Tim Bloore
Managing Partner Mathew Daunt
Account Director Mali McCutcheon

Hackett Films
Character Design James Hackett
Producer Sarah Harris
Illustration Ben Wright, Rob Moffett,
Greg Hunsburger, Joscha Ortmeier, Kim Lund
3D Modelling Tristan Lock, Ben Wright